The Real Time Web
August 28th, 2010 by SteveWe are now int the age of the Real Time Web, at the same time that some pundits say the web is dead.
I have been trying to figure out for the last year or so if “social media” is just a fad or something that I need to master.
I have finally figured that social media is a tool for search engine optimization, especially with Google rolling out Caffeine. What’s that mean?
Google Caffeine means that the web is now trying to find and rank results in real time.
Content is still king, but it requires putting a lot of content up on a consistent basis to stay relevant, especially in competitive keywords.