Is the Post Office Still Relevant?

As I was sitting at the breakfast table, I came across this cartoon from “Mallard Fillmore” that makes fun of the post office.

Yesterday, I received — via e-mail — the letter from the Postmaster General that the reports of the death of the Postal Service are premature.

The Post Office is not going to disappear, but can it support the infrastructure it has built over the years? How many people are being affected by the enormous changes that are coming?

I’m not sure what is going to happen, but the Post Office needs to be more dependable on delivering the mail in a timely basis. It’s getting ridiculous how long it is taking to process and deliver the mail.

I just received a calendar,  non-machinable flat,  yesterday that I mailed over 3 weeks ago! A local delivery! My hunch it went to Greensboro and then back to Raleigh.

My client sent out over 6,000 of these calendars at a cost of about $1 each for postage. Surely, the Post Office can do better than the Pony Express for local delivery!

My client did not complain to me, but I found out another client was disappointed with a month delivery time for their magazine. Again, most of it was local delivery.

My direct mail marketing business depends on efficient delivery of what I mail. Prices are going up in a few weeks. I want to stay in business — and I am counting on the Post Office to be there. Hopefully, service will improve and be more consistent once all the dust settles from the reorganization.

I’m not holding my breath, but as a small business owner, I have to be optimistic!

This entry was posted on Thursday, January 5th, 2012 at 11:09 am and is filed under Direct Mail, Post Office issues. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.